You've got a link to one retailer. Squirrel finds the same product everywhere else.
Rui Correia Posted
Editors work in links. Somebody finds a product, copies the URL, drops it in the draft. That’s the workflow and it isn’t going to change.
URL search meets it where it is. Paste the retailer link you already have and Squirrel identifies the product and finds every other retailer stocking it.
Why it’s the fastest route in
The alternative is finding an identifier first — an ASIN, an EAN, a SKU — which means going and looking for something you don't have in front of you. A URL you already have.
For most editorial work that’s the difference between a product block taking ten seconds and taking two minutes. Multiply by every product in a round-up.
What comes back
- the product, identified from the page you linked to
- current pricing from every connected retailer stocking it
- stock status, so sold-out options can be handled
- commission-ready links for each one
Prices refresh every two to four hours, so what you place today is still right in March.
Which retailers it works with
Any retailer in the networks you're connected to — several thousand across seventeen networks, in the UK, Europe, the US and Australia. The full list is here and it changes often enough that it isn't worth reproducing anywhere else.
If a retailer isn’t covered, the link still works for your reader. It just won’t earn unless there’s a relationship behind it.
Doing it in bulk
The same thing is available through the API — pass URLs in the urls parameter, up to ten at a time. Useful when you're processing an archive rather than writing an article.
And if you want to know what your existing links are doing before you start replacing them, run a free audit. About a minute, no account.
Common questions
Can I search for a product using a retailer URL?
Yes. Paste any retailer product URL and Squirrel identifies the product and returns live pricing from every other connected retailer stocking it.
Do I need a product code to use it?
No. That’s the point - URL search works from the link you already have rather than requiring an ASIN, EAN or SKU.
How often does the pricing update?
Every two to four hours across every connected retailer.